Decision or responsibility,Named owner / evidence,Agency proposal,Freelancer proposal,Open question / next action
Buyer decision and offer,,,,
Research sources and access,,,,
Who interviews and interprets,,,,
Who recommends priorities,,,,
Who briefs and writes,,,,
Who reviews evidence and voice,,,,
Original sources reach the writer,,,,
Available capacity and absences,,,,
Specialists and coordination,,,,
Accepted output and pilot criteria,,,,
Provider fees and matched scope,,,,
Internal briefing and review effort,,,,
Tools production and extra changes,,,,
Distribution and measurement owner,,,,
Editable records access and permitted use,,,,
Content maintenance and handover,,,,
Fit limitations and unresolved gaps,,,,
Decision: proceed repair or defer,,,,