B2B automation business case,Value,Meaning Enquiries per month,150,Hypothetical; replace with eligible measured volume Net minutes recovered per enquiry,8,After preparation review and exceptions Assumed capacity value per hour (INR),1200,Not cash saved when payroll is unchanged Recovered hours,=B2*B3/60,Compare active time consistently Monthly capacity value,=B5*B4,Do not add the same labor benefit again as cash Incremental operating cost per month,18000,"Tools, maintenance and any other incremental operating cost" Setup cost,60000,"Include data, content, training and testing" Capacity value after operating cost,=B6-B7,Capacity comparison only Setup coverage months on capacity basis,"=IF(B9>0,B8/B9,""Not covered"")",Not financial cash payback Assessment months,12,Use the same period for cost and benefit Actual avoided expense per month,6000,Verify expense would otherwise occur Total incremental cost,=B8+B7*B11,Add any omitted costs before evaluating Total avoided expense,=B12*B11,A separate financial scenario Uncovered financial cost,"=MAX(0,B13-B14)",No capacity value in this financial calculation Realized contribution per extra win,120000,Revenue after variable fulfillment cost; hypothetical Extra wins required,"=IF(B16>0,ROUNDUP(B15/B16,0),""Undefined"")","Threshold, not a prediction" Evidenced incremental wins,0,Do not use every attributed or influenced sale Financial benefit,=B14+B18*B16,Realized inside the assessment period Financial ROI percent,"=IF(B13>0,(B19-B13)/B13*100,""Undefined"")",No forecast or causal claim implied